Brand Editorial ELEVATE THE ELEVATE PODCAST TRANSFORM MASTERS (2017)

Episode 5: How to build an attraction culture in your business

Matt Lahood discusses how to keep sales meetings interesting, how to lift morale in the team, why it's sometimes best not to have a desk and much more.

Samantha McLeanJuly 7, 2017

Less than a minute

Transform Masters: Matt Lahood

‘Elevate’ is the new official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind the scenes coaching, news analysis, exclusive interviews, technology, and more to help you list more, sell more, and elevate your results.

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Transform Masters 2017 is brought to you with thanks to our sponsors Property Tree, realestate.com.au and Real+

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Episode host: Samantha McLean
Episode coach: Matt Lahood

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Samantha McLeanJuly 7, 2017

Less than a minute

Samantha McLean

Samantha McLean is the Co-founder and Managing Editor of Elite Agent, Australia's trusted platform for real estate news, insights, and community connection. With over 20 years in sales and marketing across respected global companies, Samantha brings practical expertise and thoughtful leadership to the industry. Since founding Elite Agent, Samantha has grown the brand from a magazine into a dynamic media hub that includes the Elevate podcast, daily newsletters, and engaging industry events. Her approachable style and genuine curiosity have earned Elite Agent recognition, including multiple Mumbrella awards for excellence. Samantha is passionate about exploring how technology, especially artificial intelligence, can improve productivity and client relationships without losing the essential human touch. She regularly discusses these topics with industry experts on the Elevate podcast. She holds a Bachelor of Business from the University of Technology Sydney. Connect with Samantha at Elite Agent or aipoweredagents.com or visit her personal website samanthamclean.com.