Century 21’s marketing team will now be under the direction of two new national marketing managers – Nic Atkinson and Bianca Anton.
Nic Atkinson has over 15 years’ experience as an advertising copywriter, eight years as a franchise owner and four years as a real estate agent. He has amassed a suite of communication skills well suited to a real estate franchise network.
Bianca Anton has worked with a number international property agencies and brings to the network a skillset completely engineered to the real estate industry. She has managed both commercial and residential portfolios and joins Century 21 after three years at leading advertising agency, Adcorp.
Sarah Keenan has also been appointed as the Australasian Business Liaison Manager. She held the role of Director of First Impressions at CoreLogic for over eight years and comes with unique insights into the real estate market and real estate businesses.
Sonja Huebler has been appointed as Century 21’s new National Coordinator. She brings over seven years of real estate experience to the position, having worked for multiple real estate directors while also managing large teams of agents in different roles.
Century 21 is also appointing digital specialists in most markets that will directly provide advice and support to franchise owners on social media marketing (SMM). They will be complemented by staff in corporate office and new digital campaigns.
Charles Tarbey, Chairman and Owner of Century 21 Australasia, welcomed the new appointments.
“Our new team members are well-equipped with the skills, strategic thinking and creative capabilities to drive the Century 21 brand and message both internally and in the wider market,” Mr Tarbey said.
“We believe that these appointments will provide our franchise owners with competitive advantages in their local markets by propelling our brand, support and marketing to new heights,” he said.
