Elite Agent
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Beyond borders: the role of culture in real estate expansion
International real estate success depends on adapting to local markets without losing your core identity. From terminology to cultural expectations, Adam Day explains why flexibility is the key to sustainable growth across borders.
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Turning hesitation into opportunity in real estate
Test your objection-handling skills with this interactive GPT tool that builds confidence, sharpens communication and improves client trust.
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Why real estate leadership now means mastering data
The real estate industry has always been about adapting, but according to Adrian Knowles, the pace and pressure of change have never been greater. From evolving consumer demands to a spike in data and digital tools, agents today face a clear choice: learn to lead with tech, or risk falling behind. He explores what it takes to thrive in a…
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What do your clients think of you using AI?
Recent research shows a trust gap in how agents view AI - confident in their own use, sceptical of others. So what does that mean for how we talk about AI with clients? And when should we be upfront about using it? Samantha McLean unpacks what buyers and sellers really think—and how agents can build trust while using tech behind…
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How to turn any Loom video into a time-saving SOP with AI (perfect for real estate teams)
If you're still writing standard operating procedures (SOPs) from scratch, you're missing a trick. With tools like Loom and AI, you can now turn any screen recording into a polished, easy-to-follow process document in a fraction of the time.
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Navigating longer sales cycles in a shifting luxury market
When it comes to prestige property, patience is more than a virtue — it's part of the process. As Australia's luxury housing market shifts and sale cycles stretch, seasoned agents are adjusting their pace and strategy. Marshall White Sales Director John Bongiorno is one of them.
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Income goals made clear with ChatGPT
It’s not magic—it’s maths. Find out exactly how many prospects you need each month to make your income goal
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Turning rejection into results
Losing a listing is part and parcel of real estate, but how agents respond to that loss can make all the difference. According to Laing+Simmons Head of People & Growth Jacqui Barnes, the key to turning rejection into future success lies in honest, (sometimes uncomfortable), self-assessment.
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How to build a real estate marketing system with ChatGPT
In real estate, you know that everything hinges on marketing. It’s what attracts potential buyers, showcases properties, and helps you stand out in a competitive market. Without a solid marketing strategy, you risk wasting resources, time, and effort. A system can help you streamline processes, automate repetitive tasks, and focus on high-leverage activities. Plenty of people in the real estate…
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Going viral versus building real relationships in property management
Chasing viral trends might boost your follower count, but will it grow your rent roll? In property management, building trust and real relationships beats short-term attention every time. Here’s why focusing on genuine engagement leads to long-term results.
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Why 4% could be the difference between coasting and crushing It
The gap between good and great isn’t as wide as you think. REINSW President and BresicWhitney CEO, Thomas McGlynn, says just 4% can be the difference; whether it’s one extra call, a tougher conversation, or a mindset shift. Success doesn’t always require an overhaul, just a sharper focus on the habits and choices that move the needle.
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Why great leadership begins with you
Leadership is more than managing others - it starts with managing yourself. Joel Davoren, Managing Director of RE/MAX Australia, offers a candid look at the importance of personal leadership. He explains why self-awareness, discipline and accountability form the foundation of effective leadership, and how focusing on your own development first can lead to stronger influence, clearer decisions, and better outcomes…
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Why maintenance at a rental is vital
It may not be your landlords’ favourite topic of conversation, but property maintenance is something that shouldn’t be ignored. EBM RentCover Managing Director Sharon Fox-Slater explains why.
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NSW Rental Reform will undermine investor confidence
As the NSW Government prepares to roll out major rental law reforms from 19 May — including the end of no-grounds evictions — many in the real estate industry are raising concerns about how the changes will play out in practice. One of them is Nick Countouris, Principal of Richardson & Wrench Pyrmont, who says that while the reforms are…
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Want to attract top talent? Build your personal brand
"When we launched eXp in the UK, many criticised what they called 'the Adam Day show'. But here's the reality – personal brand isn't vanity, it's necessity. And I learned this lesson the hard way." Adam Day - eXp Realty, International Expansion Leader.
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Your Business Exit Isn’t the End — It’s Your Next Chapter
Let’s be honest, most of us don’t like thinking about what happens when we’re no longer around. The word “exit” itself makes many people wince—it sounds so… final. And a bit negative, right? But here’s the thing: planning for leadership transition isn’t admitting defeat or waving the white flag; it’s actually one of the smartest business moves you can make.…
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Andrew Friebe returns to Harcourts as Queensland CEO
Andrew Friebe has been appointed as the new CEO for Harcourts Queensland, returning to the brand after previously serving in senior roles within the organisation.
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The Property Management talent crisis: we’re looking at the wrong problem
One in five real estate agencies today can't fill their property management positions. That's not a recruitment problem – it's a warning sign that our industry needs to fundamentally rethink how we support and value our people.
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Thriving in a changing market – how to adapt and succeed
The real estate industry is tougher than ever. Tightening markets, demanding clients, and rising competition have many agents questioning if they can keep up. But as entrepreneur and author Jim Rohn once said, “Don’t wish it were easier – wish you were better.”
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Selling your rent roll? How to maximise your outcome
Selling a rent roll is one of the most significant financial decisions a real estate business owner will make. Whether you’re planning an exit, seeking growth opportunities, or feeling burnt out, being sale-ready ensures you achieve the highest possible outcome.
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Casey Woods joins Pezet Matheson as Head of Marketing & Operations
Casey Woods brings over 12 years of industry experience to one of the Gold Coast's leading project marketing agencies.
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What real estate agents can learn from an FBI hostage negotiator
Former FBI hostage negotiator Chris Voss has spent decades perfecting the art of persuasion, and his strategies translate seamlessly into the world of real estate.
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Could this happen to you? A $238K lesson in insurance protection
Working in real estate means juggling two equally important responsibilities - selling properties and running a business. That’s why many real estate agents turn to insurance to help protect themselves from potential risks.
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Is your juice worth the squeeze? A business perspective on effort versus reward
"After several days of being cooped up in a hotel room sitting out Cyclone Alfred, I, like many of you, succumbed to the inevitable: a Netflix binge. My show of choice? With Love, Meghan. You know Duchess of Sussex, married to Prince Harry….ringing any bells? She posed a question that got me thinking: Is your juice worth the squeeze?" Katrina…
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Why character skills could be the missing piece in real estate training
Real estate agents have endless options when it comes to skills training. Conferences, coaches, podcasts, webinars and the like. Scripts and dialogues to guide them through objections over fees, educating vendors around price, creating urgency with buyers, managing auction campaigns and so much more. But what about character skills?
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What makes a client say “Yes” when they’ve said “No” before
A client’s “no” isn’t always the end of the road - it’s often just a matter of timing. Pancho Mehrota, CEO of Frontier Performance, says understanding why clients decline, staying patient, and offering ongoing value can turn an initial rejection into a future opportunity.
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Transcending loss to leadership: stepping up from sales to CEO
When Michael Nitschke lost both parents in quick succession, he found himself not only grieving but also taking charge of his family’s struggling real estate business. At just 31, he stepped into the role of Managing Director, only to realise the company was on the verge of collapse. Rather than stepping back, he transformed it into a successful independent agency.
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