Elite Agent
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Top 50 Australian Residential Real Estate Industry Influencers 2024
What a year it's been for real estate - From AI-powered platforms reshaping the industry to market-shifting policy changes and record-breaking sales, 2024 has delivered more than its share of surprises.
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How I sold it: marketing re-targeting finds the perfect buyer
Sometimes a property sells for a lot more than first anticipated. Sometimes it’s less.
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How real estate agents can thrive in 2025
Adapt or be left behind: Real estate in 2025 demands a sharp mindset, disciplined strategies, and relentless effort. Industry experts share their proven playbook—from lead generation to mastering skills—so you can thrive in the year ahead.
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We don’t need to break a glass ceiling, we just need to build a bigger house
The phrase "male, pale, and stale" has become a common critique of leadership in real estate.
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Study Reveals How Neighbourhood Upgrades Cut Crime
A research study conducted across six major US cities has found that targeted investments in neighbourhoods, such as home repairs and new construction, can lead to significant drops in crime. The study, “Investment and Crime on Residential Street Segments: Assessing the Moderating Role of Neighbourhood Characteristics,” by researchers Marie Skubak Tillyer, Arthur Acolin, and Rebecca J. Walter, found that targeted…
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The New Property Premium: Why Environmental Performance Is Becoming a Core Value Driver
For years, we've discussed environmental sustainability in real estate as though it were optional – a "nice to have" rather than a "need to have." That era is over.
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All I want for Christmas is…to be called back
Bianca Denham, Ray White’s Head of Recognition and Performance, tackles the widespread challenge of call reluctance in real estate.
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How top-performing school zones are driving Australia’s property market
Dr Nicola Powell, Chief of Research and Economics at Domain, has offers her insights into how NAPLAN results and school catchment zones shape the housing market.
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Moving beyond the fee conversation
In an industry where fees seem to be always up for debate, experienced property management leader Rachel Atkin shares why competing on fees is a race to the bottom – and how to elevate your value proposition to win more business in 2025.
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Get comfortable with being uncomfortable
Stepping into discomfort is key to real estate success. Learn how mental fitness, resilience, and embracing challenges can transform your career and client relationships.
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View Media Group (VMG) launch REIP Nexus data on view.com.au
Following VMG’s recent announcement on its partnership with REIP, REIP Nexus data has launched on view.com.au.
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How I Sold It: stellar renovation and social media marketing spark bidding war in Blackburn
Securing the best possible price for his vendors is a must-do for Luke Banitsiotis in every sale, but even he was pleasantly surprised about the outcome for 8 Langtree Court, Blackburn.
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Bringing the “magic” back into sales
Learn how to move beyond being an order taker in real estate. Master the art of selling, improve conversion rates, and bring humanity back to your sales strategy for better results.
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Getting into the rhythm for 2025
Follow-ups are the backbone of successful prospecting. But far too often, agents make one or two attempts and then give up, assuming the prospect isn’t interested.
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It’s Not Just The Extra Mile; Every Inch Counts
MANY agents do not have enough contact with the owners of homes in their territories. But these people could so easily have been – with some structure and process – customers for life. A CHRISTMAS EMAIL IS NOT THE ANSWER As it’s nearly December you may be thinking about your Christmas card list. Every year I get Christmas cards and…
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Leadership lessons from a 3x property management growth journey: Marcel Dybner
Six years ago, I sat in a Transform coaching session, overwhelmed but determined, as I faced an important career realisation: to grow our business, I first needed to grow as a leader.
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Rik Rushton: why real connection matters more than ever
The most successful teams weren't necessarily those with the most sophisticated tech stack or the flashiest marketing tools.
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Why real estate is the go-to second career for professionals and celebs
Real estate is attracting a growing number of second-career professionals, offering a unique blend of flexibility and earning potential.
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PropTech solution set to ease new money laundering compliance burden
Real estate agents will soon face mandatory anti-money laundering (AML) checks for both vendors and purchasers before properties can be advertised or sold, as part of new federal legislation.
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Why real estate leaders need to leave ego at the door
Leadership in our industry is simultaneously our biggest problem and our greatest potential.
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Dealing with decision fatigue in sales and keeping clients engaged
Struggling with clients stalling on decisions? Learn how to combat decision fatigue, simplify your sales process, and keep clients engaged with actionable strategies that drive results.
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End of Year leave and shutdown periods: what real estate employers and staff need to know
As a real estate agency, the holiday season can be a tricky time to manage.
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Could you have lost the listing before you even met the client?
Steve Shull's 15-minute framework to win real estate listings and avoid being 'the fool.' Learn actionable strategies, key conversation tips, and insights from the Elevate Podcast to boost your sales game
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The great debate: should the real estate industry shut down over Christmas?
The festive season often signals a hard stop for many industries, but for real estate, shutting down entirely presents unique challenges.
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Beyond ChatGPT: why real estate agents should explore a diverse AI toolkit
AI is stirring mixed feelings in real estate. Some dismiss tools like ChatGPT as lazy, while others think using it makes them cutting-edge. The reality? It’s not about relying on a single platform but understanding how to use technology to complement your expertise.
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Why transparency is real estate’s next competitive advantage
Real estate agents are masters at selling ourselves to vendors, but we often fall short on transparency once they sign with us.
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2024 property market insights: lessons learned and trends to watch in 2025
As 2025 fast approaches, Michelle May predicts several significant trends that will shape the property market.
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2025’s Election Year Calendar: Your Guide to Smart Listing Strategies
The Agency Real Estate CEO Matt Lahood warns agents against waiting until February to start their 2025 campaigns, as a packed calendar of public holidays and a federal election could disrupt many weeks of selling opportunities.
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The myth of the “boutique” agency: why size matters but shouldn’t define your business model
Explore Property founder Andrew Acton challenges the real estate industry's obsession with size labels and reveals why it's the size of your impact, not the size of your agency, that really matters.
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The real estate rush: catching momentum before it slips away
Momentum. Pursued daily, rarely caught and when you do, it often slips out of your hands quickly.
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How I Sold It: from plain to powerhouse
Chisholm & Gamon’s Torsten Kasper and Carolyn Clarke crafted a standout marketing campaign using digital strategies through Focus, attracting over 100 inspections and 140 auction attendees.
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Changing perceptions, new strategies: how businesses can help property managers
Property Managers are no longer the young and inexperienced “poor cousins of sales” and neither are they overwhelmed, beleaguered or disempowered.
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Mel Robbins: Why we’re addicted to busyness
Behind the packed schedules and endless productivity lies a startling truth: we are addicted to being busy, and it’s doing more harm than good.
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Meet Josh Tesolin: from humble beginnings to record-breaking success
Josh Tesolin’s rise in real estate is a story of ambition and unrelenting drive. Sitting down with Bianca Denham, the young gun from Ray White Quakers Hill reflected on his record-breaking achievements.
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Amy Drinkwater appointed Head of Partnerships at ListingLogic
ListingLogic, a leading digital marketing solutions platform for the real estate industry, has appointed Amy Drinkwater as the new Head of Partnerships.
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