Elite Agent
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Unity is key to fighting COVID-19 as the property industry takes another hit
Since the onset of the COVID-19 pandemic, the Australian real estate industry has been in the headlines for record property prices but we too have had to run our own unique course. In March 2020, our workforce of Australian property managers was handed a government policy to implement: rental eviction moratoriums. Property managers in every single jurisdiction did the heavy…
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Three leadership lessons to propel your business forward
Area Specialist founder Michael Choi is a big believer in leading by example. Here, he shares some of his real estate leadership secrets
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Lisa Novak: Five social media tactics to employ to attract buyers (and sellers!)
Lisa Novak is one of the early adopters of selling property via her social media accounts. Here, Lisa Novak has revealed her top five tactics to enhance your social media engagement. Forget about the followers That’s right! The reality is you don’t need thousands of followers on your social media, you just need a few hundred of the right types…
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Big changes afoot in Queanbeyan real estate sector
There have been some significant changes on the Queanbeyan real estate scene, with Kylie and Jason Maxwell selling their business to White Rhino Property and the local Elders agency joining the LJ Hooker Group.
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How to use video for leasing in lockdown: Marcel Dybner
Besser + Co partner Marcel Dybner has revealed how using videos for rental leases has significantly helped maintain business while in lockdown.
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How to beat call reluctance as a real estate agent
Know you need to start cold calling your prospects, but can't actually pick up the phone? Jet Xavier shares his tips to beat call reluctance.
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Is offering ownership in your agency the right call?
O*No Legal founding director Kristen Porter breaks down the key considerations when bringing new stakeholders into your business.
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Century 21 Living Local principal Gary De Paoli has found his true calling
Sales is in Gary De Paoli’s blood. While many proponents say sales can be taught, for Gary, it’s something that has always come fairly naturally to him. Over the years, he’s sold spring water and garage doors, but it’s his time as a real estate agent that is closest to his heart. Gary joined the industry in 2005, and the…
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The perfect hybrid: a tech savvy agent who listens
Meeting the PropTech needs of young, digitally savvy agents has never been more important. But, as Nigel O'Neil explains, this needs to be coupled with an ability to listen and commitment to great customer experience to generate business growth.
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Five useful beliefs to help you drive sales: Chris Helder
Ever tried positive thinking? If you have and you achieved mixed results (or no results), you’re not alone. Chris Helder introduces a more realistic alternative – useful beliefs – which can be used to drive sales.
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Boutique is the new world order: Manos Findikakis
Moving forward, the personalisation of businesses with a unique boutique flare will be the major driver of business success. We are at the cusp of a new world order, says Eview's Manos Findikakis
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How to create engaging real estate video content that will generate quality leads
Jen Sylvester is a Massachusetts-based RE/MAX agent who has been developing her video content generation for the past eight years. She spoke to real estate consultant Katie Lance about how creating consistent and authentic content generates quality leads who are eager to work with you as an agent.
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The sky is the limit: What if Virgin did real estate?
What would it look like if Virgin moved into real estate? At Transform, Virgin Australia General Manager Emma Mehaffey offered her thoughts.
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I went live on Facebook every day for 30 days, and here’s what happened
Elite Agent's Editor Samantha McLean completed a Facebook Live Video every day for 30 days. Here is what we learned.
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What real estate leaders can learn from sporting legends: Pancho Mehrotra
Pancho Mehrotra has applied some important leadership lessons from sports legends to the world of real estate.
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How to create a digital attraction business: Sherrie Storor
Real estate might be about property, but in this day and age every agent is in the business of digital attraction, says real estate coach Sherrie Storor. As part of a six-part Mastermind Program, Sherrie looks at how agents can build a digital attraction business by looking beyond the industry for best practice. Whilst our role as real estate professionals…
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How to put your best self forward: Caroline Bolderston
Instability, unprecedented, distressed. When these are the buzzwords for a while, you know that people have been doing it tough. The pandemic has challenged all of us, and as Caroline Bolderston explains, the only thing you can control in times of crisis is yourself and how you show up for the people around you. We have all been tested to…
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How to communicate empathetically with your team in 2021: Kamal Sarma
Just because humans know how to talk doesn’t mean they know how to connect, an expert in resilience and human connection says.
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Lessons from 25 years in franchising: Leanne Pilkington
From working as a Sunday receptionist at her father's agency to chief executive officer and co-owner at Laing+Simmons, Leanne Pilkington knows real estate. Here she shares the lessons she's learnt along the way.
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Listing Loop: How to leverage the fear of missing out
Listing Loop reveals how to leverage the fear of missing out (FOMO) with your buyers to create competition for your vendors’ homes.
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Feng Shui design trends attract Chinese investors in Australian real estate
The ancient practice of Feng Shui could assist in attracting more investors to Australian properties, according to new HSBC research
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Manos Findikakis: Build a team fast, or risk being left behind
Eview Group Chief Executive Officer Manos Findikakis shares an insight into building a team, who that involves and why it's now more important than ever.
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Matt Lahood: What is your rebound strategy?
The Agency CEO Matt Lahood explains the importance of having a post-lockdown strategy and what needs to implemented right now
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Turning fear into fuel: Shane Kempton
Every journey starts with a single step. But often it's that first step that seems the most daunting. Shane Kempton recalls his start in the industry and gives some welcome advice on how to overcome any fears that may be crippling you. Can you remember when you first started in…
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Leading in a lockdown – from someone who’s been there six times (and counting!)
Barry Plant Group CEO Nigel O'Neil has shared his insights on looking after your team and yourself while in challenging situations, such as lockdowns.
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How harnessing customer’s social media behaviours will benefit your business
With 95 per cent of the online population using social media, it is imperative to keep up with the current behaviours and best marketing practices in order to attract potential customers.
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Marketing outside the box: How to sell a murder house
Marketing a home that’s out of the ordinary doesn't have to be a chore. In fact, if you think outside the box, you can make a property’s quirks work in your favour
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How to turn your KPIs into income: Bill Shields
The market might be hot right now, but what happens when it’s not? How can you predict your earning potential and what you need to do to boost it? Inhabit Managing Director Bill Shields explains the income pipeline and how improving your KPIs can affect your bottom line. Today, more than ever, we have access to a vast array of…
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How rookies can reach elite status in record time: Manos Findikakis
Being a rookie agent can be a nerve-racking journey, but as Eview Group CEO Manos Findikakis explains, new starts often have key attributes every agent should aspire to.
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The ‘vaxing’ issue facing the real estate industry: Andrew Cocks
Vaccination against COVID-19 is the topic on everyone’s mind at the moment. Richardson & Wrench Managing Director Andrew Cocks examines the difficult decisions real estate agencies and agents face and whether or not vaccination status could be the difference between winning a listing or not. It has taken a Greater Sydney lockdown, along with COVID-19 incursions into Queensland, daily reports…
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There’s only ever one cheapest agent: Josh Phegan
If you’re not aiming to be the cheapest agent, you must compete on value. And the only thing that can create value is customer experience. The low cost of your locale’s cheapest agent might appeal to some potential customers, but being affordable doesn’t always equate to the best value. If you’re an agent who prides themselves on providing value for…
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The importance of offering digital accessibility options: Brock Fisher
While many people can navigate the internet with ease, people with disabilities can struggle. Kolmeo Head of Strategy Brock Fisher examines the need for digital accessibility and how you can ensure your digital content can be used by all. In broad terms, digital accessibility is the practice of making all your digital tools, such as websites and apps, usable and…
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Getting the calls made: 5 ways to keep your mind on the job with Caroline Bolderston
Dedicating your attention to a single task until it's complete is easier said than done, just ask Caroline Bolderston.
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How to master the art of communication: Angela Avgerinos
Real estate agents looking to gather new listings need to tailor their presentations to their clients' communication style, and ensure they don't just talk, but actively listen to what their would-be vendors want and need, LJ Hooker Performance Leader Angela Avgerinos says.
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Rebecca Halton: How self-care leads to professional success
Accelerate 2021 winner Rebecca Halton reveals why its personally and professionally important to invest in some serious self-care.
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