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Have you ever wondered how the best agents stay on top even during the toughest of times?
Where do they find listings when no one is selling, how do they grow their business in times of economic uncertainty and what do they do to stay so unflappable when the world seems to be spinning in a different direction?
In this episode of Elevate we pick the brains of one of the nation’s best negotiators – Gavin Rubinstein – to see how he has been travelling during the Covid-19 crisis.
Having started his own business last year, Gavin is the first to admit the crisis has thrown a major spanner in the works but his “never give up” attitude and positive mindset mean he’s still at the top of his game and selling properties at a premium.
In this podcast, Gavin reveals how he is continuing to motivate himself and his team during challenging times, the methods he has used to grow The Rubinstein Group and how he has changed his approach to selling to ensure his clients are 100 per cent comfortable, confident and cared for during a sales campaign.
In this episode we discuss:
- The impact of the COVID-19 crisis on agents, sellers and buyers, including how Gavin has managed workplace and social distancing restrictions at the office
- Motivating and growing his team during the crisis, welcoming Patrick Cosgrove and his brother Jarryd to the group
- How he has created and maintained a high-performance, collaborative culture in the team
- Realistic versus delusional goal setting and why getting it wrong can harm your momentum
- What studying the NBA can teach real estate agents, including the importance of getting back up when you get struck down
- Meeting clients needs and how following their lead on which sale method to use helps you keep them anchored and positive
- Gavin and the team’s changed approach to content and social media and how they’ve pivoted under COVID-19 conditions
- Gavin talks about his USP, what differentiates him from other agents
- Gavin’s experiences with online auctions, expressions of interest, off-market and working with buyers agents
- Dialogue with potential buyers in the off-market world, and sellers in the event of a price reduction
- The positives to come out of the COVID-19 crisis – there’s always a silver lining!
Resources:
- Episode 99 of Elevate- What Gavin Rubinstein did next
- Our podcast with Mark McLeod
- Mark McLeod author archive on Elite Agent
- Our podcast with Lisa Novak
Connect with Gavin:
Website
LinkedIn
Facebook
Instagram
Connect with The Elite Agent Team:
Twitter: @eliteagentmag
Facebook: Elite Agent
Website: EliteAgent.com
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