-
OPINION
How to differentiate in your listing presentations: Alex Ouwens
Different dynamics are at play in the real estate market in cities across the country. The eastern seaboard has tanked with prices dropping, while Perth is going through a recovery phase. In South Australia and Tasmania, the market has been more resilient and even growing, while Brisbane has remained reasonably steady. It’s important to remember no two markets are identical.…
Read More » -
BEST PRACTICE
The importance of your real estate company’s strategic plan
The real estate industry is changing at an ever-increasing pace, with agencies and agents facing the prospect of being here today and gone tomorrow. Ouwens Casserly director Alex Ouwens explains how a strategic plan could be your saviour.
Read More » -
Elite Agent
Divide your database in order to conquer
Have you heard the term “divide and conquer”? Of course you have, but what does it have to do with real estate, you’re thinking? When it comes to your database you need to divide in order to conquer. More gently put, I’m talking about long-term nurture versus an active, short-term pipeline of potential vendors. Your strategy around these two similar,…
Read More »