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Elite Agent
How To Stand Out On The Global Stage (PtII)
IN THE SECOND PART of his series, Jason Hellyer shares his five partnership strategies can level the playing field for smaller agencies looking to break into the Chinese market. I THINK IT’S fair to say that 30 to 40 years ago the local independent agent generally dominated the real estate landscape on their patch. The brand, hanging on the shingle…
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SELLING + MARKETING PROPERTY
How To Stand Out On The Global Stage
AS THE PRICE TAG OF AN AUSTRALIAN property asset increases, generally the available pool of qualified Australian buyers decreases, particularly in the agricultural and commercial sectors. This special dilemma requires the agent and vendor to consider alternative markets and methods to find qualified buyers. In this Part One of a two part series, Jason Hellyer uses China as an example…
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Elite Agent
Follow the Leader
In the most recent leadership spill Kevin Rudd managed to regain his title on his terms. Jason Hellyer draws some parallels between the recent political leadership spill and how agents should demonstrate a similar resolve with vendors. People seek leadership. Throughout history this has always been the case and I doubt it will ever change. Just last week I sought some…
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EPM
Outclassing the Competition
Is it easy for potential owners to choose your service over your competitors? Jason Hellyer takes a look at some of the ways that you can you can create a point of difference in your next listing presentation. When a landlord interviews potential agents he or she is subconsciously looking for differences between agencies, in order to make a decision…
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CUSTOMER SERVICE
Is 6 Out of 10 OK?
Meatloaf once said, “Two out of three ain’t bad”. Your teacher hands back your test results and you’ve been given six out of 10. Are you satisfied with that result? After all, six out of 10, or 60 per cent, is a pass mark. Shouldn’t you be striving for full marks? A current client(buyer or vendor) is discussing their real…
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Elite Agent
Auctions Don’t Work Here, Our Market is Different!
Jason Hellyer from Landmark Harcourts explains why regional and rural operators should consider having a conversation with vendors that covers both auctions and private treaty sales. In one sense, it is true that real estate markets can and do differ significantly from region to region, state to state, but generally only from a legislative, economic and landscape perspective. In my…
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