FEATURE INTERVIEWS
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A place for everyone: Green St Property
Green St Property is no ordinary real estate agency.
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The great investor about-face
Once upon a time, mum and dad investors cherished residential real estate for its ability to secure decent yields, equity and strong capital gains.
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Why Aussie PropTechs are turning to crowdfunding
The power to determine the future and what our industry looks like is being put back in the hands of the agents, as more and more Aussie property technology companies turn to crowdfunding.
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What is quiet quitting and will it infiltrate real estate?
At workplaces across the country, when the clock ticks over to 5pm, a throng of employees turn off their computers and head home.
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Jasmyn Calgaro: How to successfully launch your real estate career
In less than seven years, high-performing agent Jasmyn Calgaro of Ray White Nepean Group has been able to go from starting from nothing to completing more than 130 deals last year.
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Tanja Lee: The key to success
If you ask top real estate coach and mindset specialist Tanja Lee the secret to success, her answer is surprisingly simple – self-belief. Just as Henry Ford once wrote, “whether you think you can or think you can’t, you’re right,” Tanja believes agents’ inner thoughts are the element that most controls their success in the industry. “Strategies and resources will…
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Michelle Bourne: a shining light on Sydney’s Northern Beaches
Michelle Bourne came to real estate later in life but that hasn't stopped her setting up a boutique agency with her husband Andrew. As Michelle explains, the "stars aligned" when they established Rightside, and now she's focused on growing the Manly agency even further.
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Moving with the times in the tourism mecca of Noosa
At Dowling Neylan in the tourism destination of Noosa, there’s a set of handwritten ledgers dating back more than 45 years. Each book charts the monthly sales of the agency, capturing the region’s evolution from surfside town to property hotspot that now boasts some of the most expensive real estate in Queensland. Director Dan Neylan explains these days the ledger…
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How we sold it: 19 Bul Bul Court, Ludmilla
When Darwin real estate agent, Simon Watts, decided to sell his own property, he admits he was a bit nervous.
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Adrienne Robinson: the recipe for success
From earning $2 an hour working at KFC to selling properties for First National Real Estate Homeway, Adrienne Robinson has come a long way in her career. Here, she shares what she learnt working for Colonel Sanders, why her most memorable sale was a derelict house and why you should never judge a book by its cover. What was your…
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Haesley Cush and Matt Lancashire: how to create a successful partnership
For years, real estate was largely considered an industry where, if you wanted to succeed, you flew solo. But in more recent times, some of the top-performing businesses have turned that model on its head and have not just succeeded, but soared, with a partnership model.
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Method in the madness: how and when to use a quirky marketing campaign
More than ever, agents are turning to quirky marketing videos in a bid to catch buyers attention and generate top dollar for their vendors. Kylie Dulhunty spoke with three agents about why jumping in pools and wakeboarding on rivers works.
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Team blossoms as part of global brand
After 20 years in the business, Anthony Ward knows the Adelaide real estate market like the back of his hand.
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How we sold it: Balfour Place
It's no mean feat to sellout a luxury apartment development in just three days. But that's exactly what happened when Balfour Place hit the market. Developer Third.i said the secret behind the success was a high impact print advertising campaign that zeroed in on its target market and use high-end marketing assets such as gloss wraps on some of Australia's…
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Leadership panel: The tech that agencies can’t live without
The real estate industry has a wealth of technology at its fingertips, but what works in practice and how does it serve an agency’s needs? We put that question to our leadership panel, who offered an insight into the technology they use every day, and how they assess what’s likely to work for their organisation. Michael Choi – Area Specialist…
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The continual push for productivity and efficiency – is there a downside?
In the push to be more productive and more efficient could your business be rapidly hurtling towards irrelevance?
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Meet Andi: the ‘silent employee’ helping agencies serve more clients and reduce stress levels
At property management specialists Leah Jay, there’s an outstanding team member who tops the employee of the week charts time after time.
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2021 AREAS: Key 2 Sale wins Wellbeing Initiative of the Year
When Gail Richards started Key 2 Sale in the rural South Australian city of Mount Gambier, she knew what kind of agency she didn’t want to create. At the time, Gail was a real estate professional with about 14 years of experience, and she’s the first to say she felt a little disillusioned by the churn and burn nature of…
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Why reverse engineering works for Trelease Associates
Delve into the history of Trelease Associates and you’ll quickly discover a progressive buyer’s agency committed to doing things differently.
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The jungle or the zoo – What’s your vision of real estate’s future?
Looking to the next 10 years of the real estate industry, social scientist Nigel Dalton offers up an interesting analogy. “Are you expecting a jungle or a zoo?” he asks.
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Shaun Stoker: Do auctions work in a cooling market?
While most agents understand the value of auctions when markets are hot, the auction process can also be a powerful sales method when markets begin to cool down.
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How to motivate your team to sustained excellence
Motivation is one of those things that can take us to great heights, but at times, as we all know, that motivation can be hard to find.
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How Ben Codling found the best of both worlds
In Victoria, sales agent and principal Ben Codling believes he's genuinely struck it lucky.
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AREAS 2021: How Josh Tesolin shifted the goal posts to sell 350 properties in a year
When Josh Tesolin sets a goal, you better believe he’s going to achieve it. After all, this is a top-performer who clocked up $1 million Gross Commission Income (GCI) in his first year as an agent.
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Billy Mitchell: Why real estate is about much more than bricks and mortar
Billy Mitchell always loved Port Douglas as a holiday destination so when the opportunity came to expand his flourishing real estate business into the Far North Queensland tropical town he jumped at the chance.
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AREAS 2021: What Kate Smith did to create an attraction business
After 20 years in the real estate industry, Kate Smith is of the firm belief the best agents adapt quickly, leverage the prevailing market conditions, and stand by their processes to achieve the right result for clients.
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Avi Khan: How to build high-performing teams
In the space of just 4 years, Avi Khan has been able to build three of the fastest growing real estate agencies in Brisbane as well as a property law firm.
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Innovation ahead: AI equips agents and clients with more time
When American author Rick Warren espoused, “Time is your most precious gift because you only have a set amount of it,” he hadn’t considered the possibility that Artificial Intelligence would, in essence, gift people more time.
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AREAS 2021: Abi Freeman’s simple formula for success
Abi Freeman may never have intended to become a real estate agent, but that hasn’t stopped her from claiming one of the industry’s top awards in just her seventh year in the profession.
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Why Simon Beshara says cloud-based agencies are the way of the future
Leading Adelaide real estate agent Simon Beshara firmly believes he has seen the future in property sales.
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The future is now: What Artificial Intelligence means for your business
Do you remember sitting down to watch The Jetsons as a child and marveling at the intelligence, empathy and problem-solving skills of Rosey the robot?
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Before they were agents: The fascinating former careers of real estate professionals
It’s no secret that real estate is a popular choice for a second career, but you might be surprised at the jobs some real estate agents have left behind.
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Alison Hatch: Power to the people
When Alison Hatch started Best Nest Property Management in 2018, she knew she had to do things differently. A cookie-cutter agency wasn’t going to cut it in a market that was becoming increasingly disgruntled with the property management industry.
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How to make it on TikTok as a real estate agent
When you think of social media platform TikTok, images of teenagers doing funky dances come to mind. And while that's one category of content on the increasingly popular app, real estate is swiftly gaining a large following. Kylie Dulhunty did some research and spoke to two agents generating listings, sales, followers and likes on the platform, to find out how…
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Vivien Yap: How to build a luxury real estate business
Just 10 years ago Vivien Yap was in a different career and only ever intended to take on real estate as a hobby.
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